Daniel J. Lewis

Internet entrepreneur, award-winning podcaster, podcast consultant, keynote speaker

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5 ways to use Google Voice (and why it’s not going away)

September 12, 2014 by Daniel J. Lewis 24 Comments

Google Voice is a communications web and mobile app that can make and receive phone calls, send and receive SMS, transcribe voicemail, and more. Learn more about its features here or watch the video below.

Here are five creative ways to use Google Voice for business, hobbies, and home.

1. Use Google Voice as a business phone number

Google Voice can forward to any other phone number, and it's easy to make call from a Google Voice number through your computer, mobile device, or any other phone.

I created a Google Voice phone number for my business, and I have the convenience of answering calls either through my personal wireless phone, or my computer through Gmail/Hangouts.

The greatest business feature of Google Voice is the “do not disturb” (DND) feature. This can be enabled on demand, or for any number of minutes, hours, or days. It will not forward Google Voice calls to any of your phones, but send the caller directly to your voicemail inbox. DND is perfect for focus times or preventing business calls in the evenings.

2. Use Google Voice to ring multiple phones

You may be a multiphone person: you have a home phone, wireless phone, and work phone. Your Google Voice number can ring all of these phone simultaneously to ensure you don't miss an important phone call.

But don't just think about your own phones. You could have a single “family” number that rings your phone and your spouse's phone.

If you don't want to continue the conversation from a particular line, press * and you can switch lines.

3. Use Google Voice as a feedback voicemail system

I host several podcasts and love the convenience for my viewers and listeners to send feedback with their own voice. This is especially convenient for celebrities.

Google Voice can be set to never forward to another phone number. This will make it function like a 24-hour voicemail system.

You can have these messages forwarded to any email address (like your podcast feedback address) so you'll have a rough transcript and the audio recording file.

4. Use Google Voice to protect your privacy

Concerned about giving out your home or wireless phone number to businesses? Make a Google Voice number in your local area code and you'll never have to give away personal, direct numbers.

This is also a convenient way of having a local phone number, for the rare case where that actually matters.

My wife and I used a Google Voice number when selling our house. That allowed us to also have a custom voicemail greeting to point callers to our house website for more details when we couldn't answer the phone.

5. Use Google Voice to make and record phone calls with your computer

One of my favorite features of Google Voice is the ability to make a phone call through the Internet. My home office is currently in the lower level of my home, and our home is in a valley. So wireless phone reception isn't always the best.

Google Voice solves this by allowing me to conveniently make and receive phone calls through my computer and not have to worry about wireless signal strength. If I need to leave the computer, I just press * to switch the call to my phone.

Also, by routing a phone call through your computer, you can easily record the call with several apps and devices. This is great for interviews, or conversations you simply need to document.

Why I'm convinced Google Voice isn't going away

I've seen some old fear, uncertainty, and doubt (FUD) about Google Voice's future. But I'm quite convinced that—like Celine Dion, World of Warcraft, and the ending of The Lord of the Rings—Google Voice will go on. Here are several quick reasons.

  • The Google Voice website uses the standard Google account bar, which is on all of Google's most current and updated properties. (Interestingly, this isn't on FeedBurner, which is the more likely candidate to shut down since it has already ceased development.)
  • The Google Voice website also uses the same clean design as other, modern Google properties. (Again, FeedBurner doesn't.)
  • Google Voice calling has been integrated into Hangouts, which enables sending and receiving calls in Gmail, Google+, Google+ Hangouts, and YouTube Live / Google+ Hangouts on Air.
  • The Hangouts app and Google Voice app for iOS have been recently updated to include phone-calling with a Google Voice number from any iOS device. (Yes, you can even call phones for free from your iPod Touch or iPad!)
  • The Google Voice app for iOS has finally been updated to iOS 7 design standards (the week before iOS 8's release).

Considering all of these things, I would not be surprised if the Google Voice service is eventually merged completely into Hangouts, but I'm convinced that the core functionality will remain.

How do you use Google Voice?

Filed Under: Business, Family, Productivity, Technology Tagged With: Android, Google Hangouts, Google Voice, Google+, iOS, VOIP

How to use Amazon tracking IDs to measure separate affiliate income

August 29, 2014 by Daniel J. Lewis 29 Comments

Amazon associates affiliate page

If you have multiple websites, you should track each site's affiliate income separately with Amazon tracking IDs. Here's how, plus helpful WordPress plugins

This assumes you already have an Amazon Associates account.

Why separately track Amazon.com affiliate earnings?

If you try to monetize multiple websites—blogs, podcasts, communities, and such—then you need to see how each site is performing. Is your personal blog earning any money from its affiliates? Do people buy your recommendations from your podcast?

When you look at your Amazon.com affiliate report or see the payout, you will initially have no idea what earned that income. With separate Amazon tracking IDs for each site, you could segment your earnings easily and automatically.

Why not create separate Amazon affiliate accounts?

volume_rates_table._V192206938_

The more sales you refer, the higher your Amazon.com commission rate goes. You start at 4% and can earn as much as 8.5% in most categories, based solely on the number of products you sell through your affiliate links. (You earn commissions from any product someone buys after visiting your link, even if it's not the product you recommended.)

If you have ten websites each with their own Amazon.com affiliate accounts, then each website needs to refer enough volume in order to reach higher commission rates.

Separate accounts also mean logging in and out of Amazon.com in order to track each account's performance. This becomes even more cumbersome if you use international Amazon affiliate programs (like Canada, United Kingdom, and others).

But it's entirely possible and easy to use a single Amazon.com affiliate account (one per country) to track multiple sites. When you do this, the sales volume from each site contributes to your total sales volume, and can potentially bump you into higher referral rates. (I average a 7% referral rate from most of my sites.)

All you need to do is create separate Amazon tracking IDs.

How to create Amazon tracking IDs

Add Amazon Tracking IDs

  1. Login to your Amazon.com (or other Amazon domain) affiliate account.
  2. In the upper-left corner, under the logo, click “Manage” next to “Tracking ID.”
  3. You'll see a list of all your tracking IDs here. Click “Add Tracking ID.”
  4. Enter the ID you want to use. I recommend your domain without the “.com” or similar. If you're making similar tracking IDs for the separate international Amazon affiliate stores, then I suggest adding the Amazon's top-level domain (TLD, the “.com,” “.ca,” “.es” part). For example, my USA affiliate idea for my personal blog is “danieljlewis”; for Canada, it's “danieljlewisca”; for the United Kingdom, it's “danieljlewisuk”; and so on. Amazon will add the appropriate “-20” or similar number.

It doesn't cost anything to make extra tracking IDs. Income from all of your separate tracking IDs contribute to your core affiliate earnings, so you may earn a higher commission rate.

How to create Amazon affiliate links with separate tracking IDs

When you have your separate Amazon tracking IDs created, you can select it from the Amazon associates page, or when you create a link with the Associates toolbar on the main Amazon site.

Amazon associates toolbar

To confirm that you're using the right tracking ID, look for “tag=AFF_ID-20” in your embed code or link URL. Where “AFF_ID” is your tracking ID. This is what you would change if you need to fix old URLs or accidentally used the wrong ID in a new URL.

Making easy Amazon affiliate links in WordPress

For even more power and faster affiliate-link creation on WordPress, I recommend EasyAzon Pro and Fresh Bundle Master. Watch my video, from The Audacity to Podcast, to learn more about setting up and using these powerful plugins.

How to track separate affiliate earnings

After you have your separate tracking IDs created and implemented across your properties, you can start tracking the separate earnings in your Amazon affiliate account.

To view separate tracking ID performances together

Amazon tracking ID affiliate report

  1. Login to your Amazon affiliate account.
  2. Go to “Reports” > “Tracking ID Summary Report.”
  3. The report defaults to “Yesterday,” but you can select a different time period.

To view separate, detailed reports

Amazon associates tracking ID selection

  1. Login to your Amazon affiliate account.
  2. View any report.
  3. In the upper-left corner, under the logo, select the tracking ID you want to view.
  4. Just below the previous step, uncheck “Combine reports” (this option is only visible on a report page).
  5. View the homepage or any report you want to see just the tracking ID's performance.

To combine all tracking IDs in reports

  1. Login to your Amazon affiliate account.
  2. View any report.
  3. In the upper-left corner, under the logo, check “Combine reports” (this option is only visible on a report page).
  4. View the homepage or any report and you'll see all tracking IDs combined.

Look for this feature with other affiliate programs

Many other affiliate programs, such as Commission Junction, allow you to set similar tracking IDs. They may be called websites, campaigns, or something else.

Filed Under: Business, Money, Technology Tagged With: affiliates, Amazon.com, EasyAzon Pro, Fresh Bundle Master, WordPress, WordPress plugins

Why I switched from Springpad to Evernote before I had to

August 15, 2014 by Daniel J. Lewis Leave a Comment

Switch-from-Springpad-to-Evernote

I used to be a diehard fan of Springpad and a hater of Evernote. I was even a guest on the Beyond the To-Do List podcast praising Springpad (although that was shortly after I started my transition).

What are Evernote and Springpad?

Evernote and the late Springpad were designed to help you remember things. Evernote was simple with notes that could contain text, links, images, and audio.

Springpad was a lot more intelligent with note types that could be recipes, products, videos, images, people, and much more. Each Springpad note type could have its own fields, options, and intelligence. For example, I could scan a book's barcode with Springpad and it would load the book's photo, description, best price, and link to Amazon.com.

Springpad wanted to be your personal assistant, Evernote wanted to help you remember everything (thus its elephant logo).

Alan Henry wrote on Lifehacker that you could even use Evernote and Springpad together.

But I couldn't settle for having my information in two places, so I made the switch and even upgraded to Evernote Premium. So I switched to Evernote long before Springpad shut down. Here are my reasons for switching and why I use Evernote for managing information.

Evernote integrations and apps

1. Evernote has integration, Springpad didn't

Integration was a huge feature to me. It seemed like everything could integrate with Evernote! If This Then That (IFTTT), email apps, RSS readers, to-do lists, writing apps, and more. Besides integrating with other apps, Evernote could even integrate with my own device better. I was initially creeped out when I started a note at the Mixwest conference and Evernote accurately titled the note “Note from Mixwest” because it had looked at my current calendar event.

I was commonly frustrated by Springpad's lack of integration with almost anything. The best Springpad could offer was adding to notebooks via email, which was very limited.

Evernote Desktop App on Mac

2. Evernote has a desktop app, Springpad didn't

A desktop app may not seem that important until you consider features like offline use, quick startup (especially if your browser has to launch a bunch of tabs), and even local search integration (OS X's Spotlight search would search inside Evernote notes).

Springpad was web and mobile only. I would either have to visit their website (which logged me out far too often) or use the mobile app. If I was offline, I had no ability to make or access my notes.

Evernote rich text formatting on iPad

3. Evernote has rich text formatting on mobile, Springpad originally didn't

Rich text formatting (RTF) is something we take for granted in most apps—the ability to bold or italicize something, change to bullets and numbers, indent, color, and more. Depending on your writing style for taking notes, RTF may be necessary for your notes to make any sense.

I started using Evernote more seriously because of its RTF. I loved the ability to make bullet points in multiple levels, which made taking conference notes really easy.

Springpad used a Markdown hybrid. That could seem great until you think about typing special characters like hyphens and asterisks on a touchscreen keyboard.

4. Evernote was simple; Springpad was complicated

I liked Springpad for its intelligence and various note types. But this intelligence made things complicated. It was impossible to change a note from one type to another, such as from a book type to a note type, or vice versa. Sometimes, things would be added as the wrong type, which meant having to re-add the note to pick the right type.

Evernote keeps things simple. A single note can contain any kind of information, formatted in many ways. A note can have an assigned URL, contain a photo or contact information, or almost anything that I wanted.

5. Evernote was fast, Springpad was slow

Adding or searching for notes on Evernote—web, desktop, or mobile app—is fast, even with a massive catalog of notes. But Springpad always seemed sluggish to me, especially on mobile (Android or iOS). It was common for me to delay a group because Springpad was working slowly to add my notes.

6. Evernote worked all the time, Springpad worked most of the time

Springpad could sometimes correctly recognize products from their covers or barcodes, and then enter the title automatically. This was great, but it worked only about half of the time. I actually had a progression of backup methods for adding things—scan the barcode; if that didn't work, then search for the product; if that didn't work, add the product manually.

Evernote simplifies this and just works. Although I wouldn't get the luxury of scanning barcodes and automatically entering text, Evernote could take a picture and make the text in that picture searchable—even for handwriting!

Evernote icon

If you need to organize and remember stuff, try Evernote!

I like to describe Evernote as a blank canvas. You can create whatever “art” of information you want—plain text, bookmarks, photos, files. You can now attach reminders to any of these.

Evernote has a lot to offer, so try it today! If you find it really useful, as I did, upgrade to get more storage, security, and more.

Filed Under: Productivity, Technology Tagged With: apps, Evernote, iOS, mobile apps, productivity, Springpad

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