UPDATE: In November, 2012, I was able to make it through a loophole with Verizon and upgrade to iPhone 5 without losing my unlimited data. The loophole was to upgrade a dumbphone on my family share plan and then transfer that phone to me. They were more helpful at the Apple store.

Unlimited mobile data is coming to an end. In an attempt to satisfy a lot of customers, Verizon Wireless has managed to upset many others.

The big news from “big red” is the introduction of “Share Everything” plans, which includes shared slivers of mobile data.

I was among the first in line at my local Verizon Wireless store when they launched their first 4G/LTE phone: the HTC ThunderBolt. I still use that phone and love it. But I also love my unlimited mobile data (3G and 4G).

Now that Verizon has launched the new “Share Everything” plans, they want me to exchange my “everything” for to share almost nothing.

According to Verizon Wireless marketing and employee instructions, anyone choosing to upgrade their phone at a subsidized rate will be forced into a new contract with Verizon that will do away with unlimited data.

I checked my monthly data usage (including my recent trip to BlogWorld and New Media Expo in New York City), and I'm over 5 GB. This isn't normal, but I'm not willing to lose my unlimited mobile data on my smartphone.

So whether my next smartphone is another Android or an iPhone, I will never again renew my contract with Verizon Wireless. I won't let them take away my service and charge me to get a portion back.

Do you still have unlimited data? Will you upgrade at a subsidized rate or pay full retail for a new phone?